The Laza Story
Melku Gebrekristos, esteemed CEO of Laza Africa Ltd., infuses her zeal for excellence, unwavering integrity, and commitment to health into the company's celebrated product line. Her dedication is palpable in the taste and quality of her award-winning creations. Balancing her role as a business leader with being a mother of three, Melku embodies a health-conscious lifestyle, a philosophy that is reflected in her nutritious offerings.
A transformative visit to Rwanda unveiled to Melku a land brimming with entrepreneurial promise. Profoundly impacted by the nation's resilience post-genocide, she found inspiration at a local market called Nyabugogo Market, where the poignant sight of fresh, unsold produce spurred a visionary question: How could this bounty benefit farmers if transformed into value-added goods?
Drawing on over a decade of success with Laza Ice Pops in Canada, Melku conceived the "Made In Rwanda Ice Lolly" initiative, a venture poised to marry local resources with innovative production. With the formation of Laza Africa, Melku is actualizing her dream, fostering partnerships with Kigali's local enterprises. The company's heart beats in Kigali, synergizing with Rwandan farmers for raw materials, and aims to distribute its health-conscious ice lollies throughout Rwanda and across Africa.
As Laza Africa's journey unfolds, anticipate the arrival of Melku's refreshing and wholesome ice lollies at your preferred outlets, embodying the spirit of innovation and community upliftment.